There’s a lot happening in St. Cloud’s Downtown – there are all kinds of new projects and developments happening right now. If you want to learn more about any of the committee or to join a committee, send an or call (320) 257-8600.

MEMBERSHIP DEVELOPMENT – Get everyone working toward the same vision.

Expect to achieve/results:

  • Strengthened relationship with members and existing Downtown businsses
  • Increased membership base
  • Increased training opportunities for membership
  • Grow membership and build loyalty
  • Engaged members through volunteerism
  • Expanded value of membership
  • Increased revenues
  • Expanded mission impact
  • Healthy and sustainable budget
  • Grow numbers of volunteers working to make the Downtown better
  • Enhanced image of the Downtown districts
  • increased sales in Downtown businesses and the region

VIBRANCY & BEAUTIFICATION – Get Downtown in top physical shape.

Expect to achieve/results:

  • Increased design appreciation
  • Increased investment in Downtown buildings
  • Stronger marketplace
  • Increased investments by both public and privte sectors
  • An historically restored Downtown
  • Greater public and private signage (wayfinding campaign)
  • Excellent public spaces and structures
  • Increased property values
  • Increased knowledge and awareness of preservation
  • A clean Downtown
  • A pedestrian-friendly Downtown
  • A visually pleasing Downtown (placemaking / public art)

MARKETING & EVENTS – Get people Downtown

Expect to achieve/results:

  • Increased foot traffic
  • Increased sales
  • Increased publicity
  • Increased number of quality businesses
  • Brand recognition
  • Larger market and greater market share
  • Better understanding of the market and reaction to the market by Downtown businesses
  • Healthier Downtown businesses
  • Healthier downtown business mix
  • Increased business activity, rents, property values, jobs and investor confidence
  • Market-based rents and property values
  • Identified market opportunities
  • An annual marketing plan for Downtown
  • An enhanced image of the District(s)
  • Visitors attracted to the District(s)
  • Downtown as the center of activity for the region